Samsung, Apple\u2019\u0131n katlanabilir iPhone Duo modelini hedef alan yeni reklam\u0131nda Tim Cook isimli Yeni Zelandal\u0131 bir emlak dan\u0131\u015fman\u0131n\u0131 oynatt\u0131. Samsung Yeni Zelanda\u2019n\u0131n kampanyas\u0131, Apple CEO\u2019su Tim Cook ile ayn\u0131 ad\u0131 ta\u015f\u0131yan ki\u015finin Galaxy Z Fold 8\u2019i tan\u0131tmas\u0131 \u00fczerine kuruldu.<\/p>\n
\u015eirket, Apple\u2019\u0131n katlanabilir telefon pazar\u0131na giri\u015finin ard\u0131ndan Galaxy Z Fold 8\u2019in \u00f6ne \u00e7\u0131kan \u00f6zelliklerini mizahi bir kampanyayla yeniden g\u00fcndeme ta\u015f\u0131d\u0131. Samsung Reklamda Apple CEO\u2019suyla \u0130sim Benzerli\u011fini Kulland\u0131 Yeni Zelanda\u2019da yay\u0131nlanan reklam filmindeki Tim Cook, Apple\u2019\u0131n y\u00f6neticisi de\u011fil gayrimenkul sekt\u00f6r\u00fcnde \u00e7al\u0131\u015fan bir dan\u0131\u015fman olarak kamera kar\u015f\u0131s\u0131na ge\u00e7ti.<\/p>\n
Samsung, reklam\u0131n ba\u015fl\u0131\u011f\u0131nda \u201cTim Cook\u2019un bir duyurusu var. Bu kez konu Galaxy\u201d ifadesini kullanarak isim benzerli\u011fini kampanyan\u0131n merkezine yerle\u015ftirdi. Samsung\u2019un se\u00e7ti\u011fi reklam y\u00fcz\u00fc ile Apple CEO\u2019su aras\u0131ndaki tek ba\u011flant\u0131n\u0131n isim benzerli\u011fi olmas\u0131 kampanyan\u0131n esprisini olu\u015fturuyor.<\/p>\n
\u015eirket, b\u00f6ylece Apple y\u00f6neticisinin do\u011frudan yer ald\u0131\u011f\u0131 izlenimini vermeden Galaxy markas\u0131n\u0131 rakibinin en tan\u0131nan isimlerinden biriyle ili\u015fkilendiren bir reklam dili kulland\u0131. Samsung, Apple\u2019\u0131n katlanabilir telefonunu tan\u0131tmas\u0131ndan yaln\u0131zca birka\u00e7 saat \u00f6nce \u201cKatlanabilir cihazlar d\u00fcnyas\u0131na ho\u015f geldiniz\u201d mesaj\u0131n\u0131 ta\u015f\u0131yan bir video yay\u0131nlad\u0131.<\/p>\n
\u015eirketin zamanlamas\u0131, Galaxy Z Fold 8\u2019i Apple\u2019\u0131n yeni \u00fcr\u00fcn\u00fcyle kar\u015f\u0131la\u015ft\u0131rmal\u0131 bir tart\u0131\u015fman\u0131n i\u00e7ine ta\u015f\u0131may\u0131 ama\u00e7layan kampanyan\u0131n par\u00e7as\u0131 olarak \u00f6ne \u00e7\u0131kt\u0131. Apple\u2019\u0131n iPhone Duo ile katlanabilir telefon pazar\u0131na girmesi, Samsung\u2019un y\u0131llard\u0131r yat\u0131r\u0131m yapt\u0131\u011f\u0131 Fold serisi i\u00e7in do\u011frudan bir rekabet alan\u0131 olu\u015fturdu.<\/p>\n
Galaxy Z Fold 8 reklam\u0131 da Samsung\u2019un rakibinin pazara giri\u015fini kendi katlanabilir telefon ge\u00e7mi\u015fini vurgulamak i\u00e7in kulland\u0131\u011f\u0131 son \u00f6rnek oldu. Londra\u2019da d\u00fczenlenen Galaxy Unpacked etkinli\u011finde tan\u0131t\u0131lan Galaxy Z Fold 8, Samsung\u2019un Fold serisindeki incelik ve a\u011f\u0131rl\u0131k azaltma \u00e7al\u0131\u015fmalar\u0131n\u0131 \u00f6ne \u00e7\u0131kard\u0131\u011f\u0131 modellerden biri oldu.<\/p>\n
Telefon, 5,5 in\u00e7lik d\u0131\u015f ekran ile 7,6 in\u00e7lik i\u00e7 ekran\u0131 kitap bi\u00e7iminde a\u00e7\u0131lan bir g\u00f6vdede bir araya getirirken 201 graml\u0131k a\u011f\u0131rl\u0131\u011f\u0131yla serinin \u00f6nceki modellerine g\u00f6re daha ta\u015f\u0131nabilir bir yap\u0131 sunuyor. iPhone Duo ise 254 graml\u0131k g\u00f6vdesiyle daha a\u011f\u0131r bir se\u00e7enek olarak konumlan\u0131yor.<\/p>\n
\u0130ki cihaz\u0131n kitap tarz\u0131 katlanabilir tasar\u0131m\u0131, geni\u015f i\u00e7 ekran\u0131 cep telefonundan daha b\u00fcy\u00fck bir \u00e7al\u0131\u015fma alan\u0131na d\u00f6n\u00fc\u015ft\u00fcrd\u00fc\u011f\u00fc i\u00e7in Samsung ile Apple aras\u0131nda do\u011frudan donan\u0131m kar\u015f\u0131la\u015ft\u0131rmas\u0131 yap\u0131lmas\u0131na zemin haz\u0131rl\u0131yor. Galaxy Z Fold 8\u2019in reklam kampanyas\u0131, Samsung\u2019un katlanabilir telefon kategorisindeki erken konumunu Apple\u2019\u0131n pazara giri\u015fine kar\u015f\u0131 kullanma stratejisini g\u00f6steriyor.<\/p>\n
\u015eirket, Fold serisini y\u0131llard\u0131r geli\u015ftirerek ekran teknolojisi, mente\u015fe mekanizmas\u0131, g\u00f6vde kal\u0131nl\u0131\u011f\u0131 ve \u00e7oklu g\u00f6rev \u00f6zellikleri \u00fczerinden farkl\u0131la\u015ft\u0131rmaya \u00e7al\u0131\u015f\u0131yor. Apple\u2019\u0131n iPhone Duo ile pazara girmesi ise rekabetin yaln\u0131zca donan\u0131m \u00f6zellikleri \u00fczerinden ilerlemesini bekleyen tabloyu de\u011fi\u015ftiriyor.<\/p>\n
Apple ekosistemi, iOS deneyimi ve marka sadakati yeni segmentte \u00f6nemli sat\u0131\u015f fakt\u00f6rleri olu\u015ftururken Samsung\u2019un reklam stratejisi Galaxy Z Fold 8\u2019in fiziksel tasar\u0131m\u0131n\u0131 ve kullan\u0131m deneyimini \u00f6ne \u00e7\u0131kar\u0131yor. Samsung ile Apple aras\u0131ndaki reklam rekabeti, iki \u015firketin \u00fcr\u00fcn \u00f6zelliklerinin \u00f6tesine ge\u00e7en marka mesajlar\u0131 \u00fczerinden de ilerliyor.<\/p>\n
Samsung\u2019un Yeni Zelanda kampanyas\u0131, Apple\u2019\u0131n CEO\u2019suyla ayn\u0131 ad\u0131 ta\u015f\u0131yan ger\u00e7ek bir ki\u015fiyi kullanarak Galaxy Z Fold 8\u2019i g\u00fcndeme getirirken mizah\u0131 do\u011frudan \u00fcr\u00fcn kar\u015f\u0131la\u015ft\u0131rmas\u0131n\u0131n \u00f6n\u00fcne yerle\u015ftiriyor. Apple\u2019\u0131n katlanabilir telefon pazar\u0131na girmesi sonras\u0131nda Samsung\u2019un benzer reklam kampanyalar\u0131n\u0131 s\u00fcrd\u00fcr\u00fcp s\u00fcrd\u00fcrmeyece\u011fi yeni \u00fcr\u00fcnlerin sat\u0131\u015f performans\u0131na ba\u011fl\u0131 olarak \u015fekillenecek.<\/p>\n
Galaxy Z Fold 8 ile iPhone Duo aras\u0131ndaki rekabet b\u00fcy\u00fcd\u00fck\u00e7e ekran boyutu, a\u011f\u0131rl\u0131k, dayan\u0131kl\u0131l\u0131k, yaz\u0131l\u0131m deneyimi ve ekosistem entegrasyonu t\u00fcketicilerin karar\u0131nda daha belirleyici h\u00e2le gelecek.<\/p>\n","protected":false},"excerpt":{"rendered":"
Samsung, Apple\u2019\u0131n katlanabilir iPhone Duo modelini hedef alan yeni reklam\u0131nda Tim Cook isimli Yeni Zelandal\u0131 bir emlak dan\u0131\u015fman\u0131n\u0131 oynatt\u0131. Samsung Yeni Zelanda\u2019n\u0131n kampanyas\u0131, Apple CEO\u2019su\u2026<\/p>\n","protected":false},"author":0,"featured_media":11,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[3],"tags":[],"class_list":["post-10","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-yazilim"],"_links":{"self":[{"href":"https:\/\/alobet-girisler.icu\/index.php\/wp-json\/wp\/v2\/posts\/10","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/alobet-girisler.icu\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/alobet-girisler.icu\/index.php\/wp-json\/wp\/v2\/types\/post"}],"replies":[{"embeddable":true,"href":"https:\/\/alobet-girisler.icu\/index.php\/wp-json\/wp\/v2\/comments?post=10"}],"version-history":[{"count":0,"href":"https:\/\/alobet-girisler.icu\/index.php\/wp-json\/wp\/v2\/posts\/10\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/alobet-girisler.icu\/index.php\/wp-json\/wp\/v2\/media\/11"}],"wp:attachment":[{"href":"https:\/\/alobet-girisler.icu\/index.php\/wp-json\/wp\/v2\/media?parent=10"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/alobet-girisler.icu\/index.php\/wp-json\/wp\/v2\/categories?post=10"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/alobet-girisler.icu\/index.php\/wp-json\/wp\/v2\/tags?post=10"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}